Brand
Friday Brand Guidelines
These resources are here to help you understand our brand guidelines and download assets—including our logo in different formats.
*By downloading our brand assets, you agree to use them as per our guidelines. Any misuse or alterations are prohibited.
Wordmark
Our wordmark is the stylized text representation of our brand name. It is designed to be used prominently in branding materials, ensuring clear and consistent brand recognition.
Logomark
Our logomark is the visual symbol that represents our brand identity. It should be used independently or alongside our wordmark to maintain brand consistency.
Usage
We emphasize the necessity of clear space around our logo for visibility and impact. By defining and respecting this space, our logomark stands proud and resonant in any context.
Typography
We use 'Inter' as our primary typeface because it's versatile, easy to read, and looks modern. It suits all our communication needs. Plus, it's accessible to everyone, ensuring our message reaches a wider audience.
{ Inter }
Colours
Our brand colours are integral to our visual identity. Use these colours consistently across all materials to ensure a cohesive and recognizable brand presence.
Black
#00000
rgb(0, 0, 0)
Dark Gray
#151515
rgb(21, 21, 21)
Light Gray
#999999
rgb(153, 153, 153)
White
#FFFFFF
rgb(255, 255, 255)
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